Service: Don't Call It A Comeback

I was talking with a vendor the other day about the state of the economy. We were discussing all the typical stuff. Jobloss, disheartenment, etc. etc.

But despite everything, his company is doing well. Even though their company does not offer any life saving services, they treat it that way.
With the economy causing lay-offs and the subsequent problem for those left behind of doubling up & tripling up work, they realize this. And they want to make a point of helping in any way they can.

This vendor is focusing on responsiveness and quick turn around time. They figure if they can excel in these areas, they are lowering the worry factor for those who now have too much on their plates. Even though their prices are higher, customers are willing to spend a little more to lower the worry factor. Plus by pulling out the stops in times like these, makes a happy customer and marks the beginning of a long-term relationship.

I think this is a great strategy whether it's the best or worst of times. Making service a priority is always a good idea. It should not be a new or revised concept. So for those who have forgotten the virtue of service, or are putting it on the back burner of the priority stove, in the immortal words of LL Cool J, I say:
“Mama Said Knock You Out”

To truly catch my meaning,
Press play and follow the words through to the first chorus:

"Don't call it a comeback
I been here for years
Rockin' my peers
Puttin' suckers in fear
Makin' the tears rain down like a monsoon
Listen to the bass go boom
Explosion, overpowerin'
Over the competition, I'm towerin' records shock
When I drop these lyrics
That'll make you call the cops
Don't you dare stare
You betta move
Don't ever compare me to the rest
They'll all get sliced and diced
Competition's payin' the price

(CHORUS)
I'm gonna knock you out
Mama said knock you out
I'm gonna knock you out
Mama said knock you out
I'm gonna knock you out
Mama said knock you out
I'm gonna knock you out
Mama said knock you out"

LL Cool J "Mama Said Knock You Out" 1990

1 Comments:

Trish McFarlane said...

I agree with you, having the highest possible level of customer service will pull a business through tough economic times, even if they have higher prices. It's the consistency that makes people keep coming back. Love that you're using music I relate to in your blog. Who would have thought that LL Cool J's songs would be related to business? But, we all know that ladies love cool James! Great post!

Post a Comment